Wed, Oct 21 2020, 11:00 AM AEDTMarketing Masterclass - How to promote your webinars and gain maximum ROI
We’ve all been there - we kick off a webinar, then get to the end and forget why we even ran it in the first place. With webinars now taking the front seat of many marketing strategies, it’s important that you not only promote your series right, but loop-back and measure your return on investment. In this masterclass we will go beyond vanity metrics and attendance - we will dive into promotional channels that work and strategies to make your overall webinar program and raving success. If you’re looking to go back to your board with some metrics that matter, you must join this session! Topics include: Starting with the end in mind - planning your series The most effective channels and how to use them Tracking and measuring - how to track all channels effectively Reporting and data - what matters most and what should you focus on?
Wed, Nov 4 2020, 11:00 AM AEDTYour 2021 Online Event Strategy - How to get it right
Let’s be real, it’s been a crazy 2020. And while webinars and online events have been at the forefront, we have all been in reactive mode with a focus to get shit done. This webinar will give you a chance to take a step back, reflect on 2020, and put a concrete plan in place for 2021. Make sure you’re ahead of the game so come December you can take a much deserved break! Join us as we cover: The year that was - what to report on from 2020 Your content strategy - theming your content and creating a calendar of awesome content Tips for getting presenters on board and scheduled in Scheduling activities - tips for removing the complexities and automating webinar tasks Marketing matters - tips on working with internal stakeholders to create a slick marketing plan
Wed, Mar 10 2021, 14:00 PM AEDTWebinars & Wine Episode 4 - Creating Compelling Content for your webinars
There's creating content, and then there's creating content for the online environment. In this webinar, Lara Sinclair, founder of Honeycomb Content, will provide her tips on creating compelling content that will be sure to engage and inspire.
Wed, Feb 24 2021, 14:00 PM AEDTWebinars & Wine Episode 3 - Creating Your Webinar Event Series
Creating a webinar series takes planning, research, creativity, science and a great team. In this session we’ll speed dive into 30 key steps and processes to ensure a successful and engaging series that keeps your audience coming back and inviting their colleagues to join.
Wed, Feb 10 2021, 14:00 PM AEDTWebinars & Wine Episode 2 - Delivering Webinars in a Remote World
If you’re planning on presenting webinars from your home or office location in 2021, we’ve got all the tips to ensure you’re setup for success. There’s some key rules to follow and essential tech tips that you need to know to ensure you and your online audience have an exceptional online experience.
Wed, Jan 27 2021, 14:00 PM AEDTWebinars & Wine Episode 1 - Planning Perfection : 10 steps to the perfect webinar
Last year was a year of adaptation and transformation. Trends were accelerated, the way we used technology changed and new ideas were sparked. Now 2021 is here, it’s time to take all the learnings from 2020 and get planning!
Fri, Mar 26 2021, 14:00 PM AEDTWebinars & Wine Episode 5 - Virtual AGMs
In March 2020 ASIC updated guidelines to allow for virtual AGMs. Fast forward 12 months and a lot has happened. Let’s unpack - where are we at now, what have we learned, and what is the future?
Wed, Apr 14 2021, 14:00 PM AEDTWebinars and Wine Episode 6 - Tips to be the perfect MC
The role of an emcee is to warm up the crowd to prepare them for the program ahead. The emcee sets the tone. With lack of a physical audiences due to recent shift to online events – how has this impacted emcee’s from delivering?
Wed, Apr 28 2021, 14:00 PM AEDTWebinars & Wine Episode 7 - Tips for on demand content
In this session, we will discuss the on-demand options available to you to ensure you make the most out of your content, speakers, and investment.
Wed, Jun 9 2021, 14:00 PM AEDTWebinars & Wine Episode 9 - The 2021 Redback Report
We delve into the results and insights of our annual report